oneCoast Show Marketing

OneCoast has showrooms in Dallas and Atlanta. Our marketing team provides a large amount of support to the sales reps and showroom team for the major gift shows in January and June/July. We have an entire email marketing scheduled dedicated to promoting shows. We support the Territory Managers by executing campaigns that encourage retailers to schedule an appointment during market season. The marketing team assists showroom signage and advertising for events. Additionally, we host an online virtual show that allows retailers to shop the showroom from anywhere in the nation.

 

  • Responsible for the planning and execution of show emails and virtual show. Collaborates with team on campaign plan, show theme and events. Attends bi-weekly show marketing calls. Ensure projects are executed well and completed on time.

  • Creative direction, email design, social story and ad assets, onecoast.com billboards, UTM mangement and creation for hottspotting, digital 3D matterport showrom, build and execute email in acoustic

  • Adobe Photoshop, Illustrator, InDesign, HTML/CSS, Acoustic

 

OneCoast Virtual Show

Virtual Show has been a major part of our show marketing since the pandemic began. I led the design and coded the landing page for the first virtual show in summer 2020 which proved to be a huge success! As the shutdowns happened and travels to shows halted, we needed to offer the retailers a safe way to shop markets. Each season we have made improvements to the overall experience to increase engagement and conversions.

 

Virtual Show Email Designs

 

Wholesale Gift Market Digital & Print Marketing

OneCoast wholesale showrooms are located in Atlanta and Dallas. Although the showroom is open for many mini shows throughout the year, the major gift markets occur in January and July. The OneCoast marketing teams supports the showroom team and sales representatives for these markets. Planning for marketing support begins as soon as the previous show ends. Design support includes digital marketing to secure retailer appointments with their reps, print pieces for show events, print formatting for large scale showroom signage, print pieces for leave behinds for reps, digital graphics for reps to use within their own email efforts, email campaigns and social media marketing.

 

Show Marketing Email Campaigns

Our show marketing emails encourage retailers to preview show specials and book a show appointment with their sales reps.